Mobile Facts You Should Know

 •  Today mobile users outnumber PC users 4 to 1. By 2012 there will be more smartphones connected to the internet than PCs.

•  Mobile users are 4 times likely to buy something on their phone than their PC.

 •  About 34 million Americans get dining and restaurant information from a mobile device.

 •  There are over 1.1 Billion smartphone users worldwide.

 •  98% of all small business websites do not work on a mobile phone - they take too long to load, do not fit properly on the screen and are hard to navigate.

What You Should Know About Social Media

• Very soon social media will replace email as the primary form of contact, either through Facebook wall postings or messages.

• Facebook is the best place to reach shoppers as of those online shoppers who engage in social media, 80% use Facebook.

• Targeting your promotional efforts through social media is more effective and less costly than traditional print advertising.

• Traditional marketing is on the decline.