Archive for the ‘Social Media’ Category

Attracting People to Your Facebook Page – Simple and Powerful Tips

Apr 9

Social media is a powerful marketing tool for your business. But are you doing the right things to attract people to your Facebook page? Here’s a simple guide to get the most out of your business presence on Facebook. Take these initial steps when creating your Facebook page: Choose a category and page name – […]

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Smart Ways to Use your Smartphone in Business

Feb 8

Just about everyone is now using a smartphone or mobile phone, and over the years, smartphones are getting significantly “smarter”. We are living in a technology obsessed society and just keeping up with the latest gadgets and innovations is challenging, to say the least. This technology revolution is here to stay and in order to […]

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Why You Should Have Many Facebook Fans On Your Business Page

Nov 21

              Facebook is the King of social networks with more than 701 million active users per month and over 1 billion accounts. It is used by more than 60% of Internet users worldwide and if done properly, is an extremely powerful tool for promoting a product or service, finding […]

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7 Tips On Getting Higher Facebook Graph Search Rankings

Oct 3

Earlier this year  Facebook introduced its version of a search engine – Graph Search. Information is derived from the user’s social network of friends and connections or beyond, depending on the search. It lets you find people based on certain characteristics, browse specific sets of photos, find local businesses, and discover media and brands your […]

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Attract More Traffic and Sales to Your Website Using Inbound Marketing

Sep 15

Since 2006 inbound marketing has been the most effective marketing method for doing business online. Instead of the old outbound marketing methods of buying ads, buying email lists, and praying for leads, inbound marketing focuses on creating quality content that pulls people toward your company and product, where they naturally want to be. You don’t […]

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What you Should NOT Be Doing on Social Media

Aug 25

Social media has taken the world by storm. It has permeated all corners of the globe, and has changed the way we cultivate our friendships, reshaped the way we report and consume the news, and most importantly, redefined how we share information about our lives. But just like in real life, there’s such a thing […]

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Use Engagement Rates To Measure Your Success, Not Audience Numbers

Jul 20

Recently Napkin Labs did a survey on Facebook likes and revealed that only a small portion of a brand’s Facebook fans are actually active on the brand’s timeline. The study concluded that interactions such as likes, shares and comments have a far greater impact on the metrics that lead directly to conversions. How do you […]

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This is Important If you want to Create Engaging Content For the Social Web.

Jul 9

Content writing is no longer what it used to be 20 years ago. Our changing habits, new media preference and content consumption platforms demand a different way of thinking and practice if we want to maintain relevance in a digital world. Video is becoming more popular and with so much information so easily available, many […]

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Facebook Has Finally Launched the Clickable #Hashtag

Jun 17

Last week Facebook launched the clickable hashtag on its social media platform similar to Twitter, Pinterest, Instagram and Tublr.  According to Facebook,  “When you click on a hashtag in Facebook, you’ll see a feed of what other people and Pages are saying about that event or topic.” Hashtags on a post will enable you to: […]

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