Archive for the ‘Tools’ Category

Smart Ways to Use your Smartphone in Business

Feb 8

Just about everyone is now using a smartphone or mobile phone, and over the years, smartphones are getting significantly “smarter”. We are living in a technology obsessed society and just keeping up with the latest gadgets and innovations is challenging, to say the least. This technology revolution is here to stay and in order to […]

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Why Using Hashtags on Facebook is Good for your Business

Jun 26

Last week, Facebook introduced the clickable hashtag concept to its customers. If you are familiar with Twitter, you will know that people and businesses use the hashtag to join the conversation, reach people and customers and get updates on specific topics. How do hashtags work? If you type a # before a word, it becomes […]

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Facebook Has Finally Launched the Clickable #Hashtag

Jun 17

Last week Facebook launched the clickable hashtag on its social media platform similar to Twitter, Pinterest, Instagram and Tublr.  According to Facebook,  “When you click on a hashtag in Facebook, you’ll see a feed of what other people and Pages are saying about that event or topic.” Hashtags on a post will enable you to: […]

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How to Get Your Blog To Sell Your Product or Service

Apr 12

Blogs are a great way to promote a business when done properly. But with so may blogs clogging the blogosphere, unless readers are already interested in your products or services, they will not be adding your company’s blog to their bookmarks or RSS reader simply to read bland product announcements or company-related news. You have […]

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What is More Effective – A Mobile App or Mobile Website?

Jan 18

Today everybody is talking about mobile Apps. There’s an App created for just about anything. Millions of Apps are downloaded everyday. According to Pinch Media ( a company that helps mobile application developers grow their businesses through free developers tools) only 1 per cent of people who download an App become a long-term user. Other […]

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Social Media Is Not Just About Having A Facebook or Twitter Account

Jan 7

Most small business owners who have heard of social media want to participate in it. So they get a Facebook page and a Twitter account and think that they are now social media savvy. But the truth is that they are far from it. They fail to take into consideration the steps that need to […]

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Which is More Popular- A Business With A Facebook Page or Claimed Google Place Page?

Jan 2

This is a very important question when it comes to small business and on-line marketing. There is no hard reliable statistic to answer this question, but the general consensus is that there are more small businesses with a Facebook page than with a claimed Google Place Page. Google has reported as recently as the ILM […]

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What Is Cloud Computing?

Dec 6

Most small business owners that carry their files home use CDs, memory sticks or even email. What they need to use is a “Cloud” – a place where their work can be saved online and accessed from anywhere. Wikipedia describes cloud computing as the on-demand provision of computational resources (data, software) via a computer network, […]

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How To Promote Your Business On Facebook

Dec 1

It’s mind-boggling to know that at least 50% of Facebook’s 800 million users log in every day. If you are in business, you will be unwise to ignore this fact.Here are a few tips: 1) Quality Posts – With Facebook, it’s not about how many fans you have (yes that’s important), its more about how […]

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What Is Online Reputation Management?

Nov 25

The Internet has given individuals power to effectively decide the fate of a company. Hundreds of millions of people go online everyday to search for products and services. Many check the reviews before they make a decision, and a critical review can change their decision. This kind of power can be abused if not kept […]

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